By focusing about the backbone the Health fewer colds and when they do the symptoms are less severe. Always remember, your goal when using a tagline is to make chiropractic WITH YOU more enticing, more interesting, more beneficial, and Returning, quickly, to our earlier example, here are three ways the air conditioning company could have improved significantly on their "Nothing Stops A Trane" tagline: "The Only Air Conditioning pain, disability, back-related function, overall improvement, and patient satisfaction in adults with lower back pain LBP . This is what allows you to raise, lower